The founding portfolio.
Six software companies live inside Unavoidable Studio. Each one is a real business with a real market. Two are moonshots aimed at markets the US currently owns.
Unavoidable CRM
AI-native CRM with a built-in AI receptionist for UK small businesses.
BUILTAisle Reply
Digital wedding RSVP platform for UK couples, built for the £14bn UK wedding market.
MVPRootpup
UK family savings app with read-only Open Banking and a virtual pet that grows as the kids save.
PRE-LAUNCHYorkshire Screens
Made-to-measure aluminium fly screens supplied and fitted across Yorkshire.
PRE-MVPUnavoidably Secure
UK-built compliance automation platform covering ISO 27001, SOC 2, Cyber Essentials and GDPR for UK regulated SMBs.
PRE-MVPUnavoidably Social
UK-built social media management platform for SMBs, covering LinkedIn, Instagram, Facebook, TikTok, X and Threads.
Six shots at goal. One studio.
Diversification is the studio thesis. Six correlated bets on one shared platform materially improve outcomes compared with a single product. Two moonshots inside push the ceiling higher.